Written by the experts at Truvi Beauty
Eyebrows are more than just facial features—they’re powerful tools of expression, symmetry, and self-assurance. Precision eyebrow shaping has become an essential beauty go-to, as it enhances natural features, frames the eyes, and brings balance to the face.
When your brows are shaped intentionally and thoughtfully, it doesn’t just change your appearance—it changes how you feel about yourself.
At Truvi Beauty, we believe confidence starts with simplicity. That’s why our Truvi Beauty Brow Gel was created as the finishing touch to polished, perfectly sculpted brows. Lightweight yet long-lasting, it tames unruly hairs, adds natural definition, and locks your shape in place without stiffness or residue. Truvi Beauty Brow Gel is Made in Canada and crafted from ingredients that are cruelty-free.
For many, brows are the first and last thing they see in the mirror. When they’re shaped with care and set in place with Truvi, it creates a subtle but powerful message: you’ve got it together. It’s not just about how you look—it’s how you carry yourself.
Confidence doesn’t have to be loud. Sometimes it’s just a swipe of brow gel—and the quiet belief that you are exactly who you’re meant to be. When you shape your brows, you shape your confidence.
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Behind The Brand
Truvi Beauty is keeping true to what the mission was from the beginning: simplified with a purpose, featuring curated products to boost confidence for everyone that uses Truvi Beauty by detailing the important finishing of a face for all genders. Starting with formulating simple skincare products for a non complicated routine, their magical Blemish Spot Treatments & especially the hero product of all-The luxurious Brow Gel that keeps the brands' mission so exciting .
Founder Anna D'Amore began her career in the skin care industry after realizing that her talents and passion were in the world of fashion and beauty after completing her Diploma in Business. She pushed through the challenges that the beauty world presented at the time, showing naysayers that the world of beauty is more than what it is being portrayed as. Anna opened her first full service salon at age 22 and continued to push forward, opening a global distribution company all the while running the salon. She was given the opportunity to oversee and consult on numerous salons and large luxury Spas in North America and continues to be called on to consult for beauty professionals today. With over 3 decades behind her in the industry as a 3X salon owner, Spa Director, distributor and formulator, Anna aims to have Truvi Beauty leave an impression in the industry with substance and pure heart. Building confidence through her expertise in skincare and especially her signature natural Brow Arch design and detailing, she is moving in a direction that you surely want to watch! Her mission is "Real & Simplified Beauty." That is where it all started & needs to go back to, period.
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